Margin is the metric
We report on what the work returned. If a channel can't pay for itself, we say so and move the budget - even when that shrinks our own scope.
VHOO is a co-founder-led digital marketing company working across India and the USA. In marketing since 2015, and built around a simple idea: the people who plan the work should be the people who answer for it.
Most agencies have never carried a revenue target. We have. Our work has been done from inside brands as well as for them - leading a 23-person marketing and sales team through a 10x revenue year, launching a MedSpa's entire digital operation, and running editorial for one of India's largest content libraries.
That's why our reporting reads the way it does. When you've had to defend a number to a board, you stop sending clients dashboards full of impressions.
Today VHOO works with manufacturers, D2C brands, SaaS companies and service businesses across two markets - running the full marketing engine, and putting physical product onto the marketplaces where India shops.
We report on what the work returned. If a channel can't pay for itself, we say so and move the budget - even when that shrinks our own scope.
The people who scope your account are the people who review it monthly. Execution is shared across the team, but the thinking doesn't get delegated away.
Ad accounts, seller accounts, domains, data and creative files are registered to you. If we part ways, you keep all of it, including the history.
If a platform, channel or campaign isn't going to pay back for your category, we'll say so before you spend - rather than sell you the setup anyway.
One monthly report a human can read: what sold, what didn't, what changes next. No jargon wall, no dashboard you'll never open.
Paid, organic, lifecycle and marketplace sit together on the same brief - so nothing gets lost in the gap between four vendors.
Two co-founders on strategy and creative, and a standing team of specialists behind them.
Owns strategy, media and client reporting. MS Marketing, UT Dallas. Has run marketing in-house across wellness, SaaS and entertainment in India and the USA - including a 23-person team through a 10x revenue year.
Owns everything the customer actually sees. A certified photographer, he directs the shoots, the video and the art direction - so campaign creative is made in-house rather than briefed out to a studio that never saw the strategy.
Long-standing people we work with on every account, not freelancers found when a job lands. You'll know who is on yours before you sign.
Certifications matter less than results, but they do mean nobody is learning the interface on your budget.
Tell us where you are now. You'll get a straight read on what's working, what isn't, and what we'd do first.
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